Training
Marketing & Legitimate Interest
Ensuring your marketing strategy is data compliant
Our Marketing, Fundraising and Data Protection course is aimed at organisations (especially charities and hospices) who are engaged in fund raising activities.
We appreciate that any organisation engaged in direct fund raising faces a number of challenges when doing so, not least of which is the concern of falling foul of current data protection legislation.
In light of this we have developed our Marketing, Fundraising and Data Protection training which is designed to reinforce key elements of the current legislation and give organisations the confidence to actively market their services and raise funds whilst following current guidelines.
Delegates will get the opportunity to explore and discuss real life considerations when marketing and fund raising pertinent to their organisation.
Course content and material used during the training will be available for delegates to take away and retain as aide-memoires.
Learning Objectives:
- Build confidence in relation to key aspects of marketing and fund raising in line with current legislation.
- Examine scenarios faced by organisations in their day to day marketing work.
- Consider and debate some of the difficult marketing and fund raising challenges and demands.
- Make new connections and network with colleagues.
- Share experiences and expand personal knowledge.
- The opportunity to access our experienced and respected trainers.